Is Snapchat right for my business or a waste of budget?
A traditional restaurant in Sharjah with mostly Emirati customers. Every agency only talks about Instagram.
Answers (1)
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For Emirati and Gulf customers, Snapchat is probably a better fit than you expect. Its UAE audience is local and young: Emirati and Gulf nationals aged 18 to 34 are the core, they watch stories daily and trust creators. If you sell food, perfumes, fashion, cars or events to locals, your customers are there.
How we use it:
- Snap Ads for offers and WhatsApp leads.
- Story Ads for launches and new menus.
- We start with one format and add a second once the pixel has data.
Ad management with us is one subscription per platform (30% of the budget, minimum AED 900), and many of our clients run Snapchat for the local audience and Meta for expatriates, read together in one monthly report.
For a traditional restaurant: start with Instagram for the content and Snapchat for the ads, not the other way round.
Snapchat ads service: https://tareeqalhareer.net/en/services/snapchat-ads
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