Media buying that pays for itself
We plan, launch and optimise your Meta, TikTok, Snapchat and Google campaigns. You pay us a management fee; the ad budget stays yours and goes straight to the platforms.
Pick your monthly ad budget
The fee updates as you choose. The budget itself is not charged here.
One subscription per platform. Want Meta and TikTok? Subscribe once for each; both appear in your account.
Paid by you directly to Meta, TikTok, Snapchat or Google, from ad accounts in your name.
30%
Need more than AED 20,000 a month, several brands, or a one-off campaign? We price those by hand.
What the fee covers
1. Setup (first week)
- Business Manager, ad accounts and pages created or verified in your name; Silk Road added as a partner, never as owner
- Pixel and Conversions API through your store platform's native integration or Google Tag Manager on custom sites
- Purchase, lead and WhatsApp events tested on desktop and phone; domain verification; Google tag and GA4 conversions
- Payment method and spend limit on your ad account matching the agreed budget
2. Launch (week two)
- Competitor and audience research, Arabic and English messaging
- Campaigns by objective, ad sets by audience, three to five ads each
- Creative brief for your ads: hooks, vertical video, offer and price visible. The creatives themselves come from you or from a content package
- Budget split across acquisition, retargeting and retention
3. Run (every week, every month)
- Pacing against the monthly cap, bid and audience adjustments
- A heads-up when creatives tire (frequency climbs) so you can refresh them; search-term cleanup on Google
- Landing-page and tracking checks, and a look at your real leads and sales, not only platform numbers
- Monthly report in your language: spend, results, cost per result, what changed, what is next
You own everything
Ad accounts, pixel, audiences and history stay in your Business Manager. If we ever part ways, nothing has to be rebuilt.
How billing works
- The fee is billed monthly in advance on your saved card and renews automatically; cancel any time before the renewal date
- Setup work is included in the first month
- Changing your budget band takes effect from the next month: write to us and we switch the tier
- No guaranteed results: platforms decide delivery; we optimise relentlessly and report honestly
Questions clients ask
What exactly do I pay?
Only the management fee: 30% of your monthly ad budget, minimum AED 900 per month, billed monthly on your saved card. The ad budget itself is paid by you directly to Meta, TikTok, Snapchat or Google.
Can I run ads on more than one platform?
Yes. Each platform is its own subscription with its own budget band, all at the same 30% rule. Subscribe once per platform; they show side by side in your account.
Who owns the ad accounts and the pixel?
You do. Everything is created in your Business Manager, Google Ads and TikTok Business Center. Silk Road works as a partner, never as owner.
How fast do campaigns start?
Setup (accounts, pixel, conversion tracking, verification) takes the first week; campaigns usually go live in week two.
Can I change the budget or stop?
Change the band from the next month by writing to us. Cancel the renewal any time before the renewal date; the current month stays active.
Do you guarantee results?
No. Delivery is decided by the platforms. We commit to the setup, the weekly optimisation and an honest monthly report with cost per result.