Silk Road Digital Solutions
AboutAuthor

Mohamed Alkaabi

CEO and owner · Silk Road Digital Solutions

Emirati businessman and founder of Silk Road Digital Solutions in Sharjah. Leads strategy, pricing and client relationships, and writes about how UAE businesses should buy and measure digital marketing.

Writes about
  • Marketing pricing and packages in the UAE
  • Choosing and managing an agency
  • Marketing strategy for SMEs
  • Real estate marketing

Articles by Mohamed Alkaabi

28 articles, newest first.

What social media management really costs in the UAEPricing & packages
8 min read

What social media management really costs in the UAE

If you've ever asked how much social media management costs in the UAE, you already know the frustration. You asked three agencies for a quote.

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What social media management in Sharjah actually includesPricing & packages
10 min read

What social media management in Sharjah actually includes

If you're comparing social media management Sharjah packages, you've probably already seen the problem: three agency proposals on your desk

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What's Actually in a UAE Monthly Social Media PackagePricing & packages
9 min read

What's Actually in a UAE Monthly Social Media Package

What is included in a monthly social media package from a UAE agency? It's a question many UAE businesses never think to ask clearly enough before signing.

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UAE real estate marketing: what actually works in 2026Real estate
9 min read

UAE real estate marketing: what actually works in 2026

Real estate marketing in the UAE is one of the most competitive advertising challenges in the world.

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Social media packages UAE: 2026 pricing and what's insidePricing & packages
10 min read

Social media packages UAE: 2026 pricing and what's inside

UAE businesses routinely receive wildly different quotes for social media management, with no clear way to compare what's actually on offer.

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Social media management costs in UAE: 2026 price guidePricing & packages
9 min read

Social media management costs in UAE: 2026 price guide

Understanding social media management pricing in the UAE is the first step toward comparing quotes that actually mean something.

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Real estate lead generation in UAE: strategies that convertReal estate
9 min read

Real estate lead generation in UAE: strategies that convert

Most UAE brokers aren't suffering from a lack of leads. They're suffering from leads that ghost, go cold within hours, or were never serious to begin with.

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Monthly Marketing Retainer Dubai: What You Really GetPricing & packages
10 min read

Monthly Marketing Retainer Dubai: What You Really Get

Most Dubai business owners ask the wrong question about a monthly marketing retainer in Dubai.

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How to Pick the Right Digital Marketing Agency in SharjahChoosing an agency
8 min read

How to Pick the Right Digital Marketing Agency in Sharjah

If you're wondering what you should look for when choosing a digital marketing agency in Sharjah, you're already ahead of most business owners in the emirate.

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How to Choose a Digital Marketing Agency in SharjahChoosing an agency
10 min read

How to Choose a Digital Marketing Agency in Sharjah

Choosing a digital marketing agency in Sharjah is harder than it looks. They're everywhere: on LinkedIn, in WhatsApp referral groups

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How Much to Spend on Paid Ads in UAE: AED BenchmarksPricing & packages
12 min read

How Much to Spend on Paid Ads in UAE: AED Benchmarks

Many UAE business owners already know they should be running paid ads. The problem is that nobody gives them a straight number.

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Hiring a Marketing Company in Sharjah, UAE: What to KnowChoosing an agency
10 min read

Hiring a Marketing Company in Sharjah, UAE: What to Know

Finding a marketing company in Sharjah, UAE is straightforward. Open any local business directory and you will find dozens of agencies, each promising growth

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Dubai Property Social Media: Turn Listings into Real LeadsReal estate
11 min read

Dubai Property Social Media: Turn Listings into Real Leads

Property social media in Dubai is now one of the most competitive marketing channels in the region

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Digital Marketing for Dubai Property Developers: What WorksReal estate
14 min read

Digital Marketing for Dubai Property Developers: What Works

Dubai's property market is one of the most competitive advertising environments on the planet.

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Choosing a UAE marketing agency: the practical buyer's guideChoosing an agency
10 min read

Choosing a UAE marketing agency: the practical buyer's guide

Most UAE marketing agencies look credible on the surface. Polished pitch decks, a wall of client logos, and an Instagram feed with 50,000 followers

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What is digital marketing? A plain-language guide for UAE business ownersStrategy
11 min read

What is digital marketing? A plain-language guide for UAE business owners

Digital marketing explained for UAE business owners - what it means, the channels that matter in Dubai and Sharjah, typical costs and how to start.

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What a digital marketing agency actually does for you (services explained)Choosing an agency
9 min read

What a digital marketing agency actually does for you (services explained)

What a digital marketing agency does day to day in the UAE - strategy, content, ads, SEO and reporting - and what you should expect to see each month.

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SEO or Google Ads first? A decision guide for UAE businessesStrategy
9 min read

SEO or Google Ads first? A decision guide for UAE businesses

A practical way to decide whether a UAE business should start with SEO, Google Ads or both - by urgency, sector click prices, competition and search language.

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25 questions to ask before signing with a marketing agency in the UAEChoosing an agency
8 min read

25 questions to ask before signing with a marketing agency in the UAE

25 questions that reveal how a marketing agency really works - team, ownership, pricing, reporting and contracts - and which answers should worry you.

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Digital marketing for small businesses in Sharjah and the Northern EmiratesStrategy
9 min read

Digital marketing for small businesses in Sharjah and the Northern Emirates

A practical plan for small businesses in Sharjah and the Northern Emirates - local search, WhatsApp, Instagram, TikTok, small ad budgets and what to do first.

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Digital marketing services in the UAE - the complete list and what you actually needStrategy
9 min read

Digital marketing services in the UAE - the complete list and what you actually need

Every digital marketing service in the UAE explained, with typical AED prices, who needs each one, and a chooser by business type and budget.

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Digital marketing companies in Abu Dhabi - how to evaluate themChoosing an agency
8 min read

Digital marketing companies in Abu Dhabi - how to evaluate them

How the Abu Dhabi market differs from Dubai and what to check when evaluating digital marketing companies in Abu Dhabi and Al Ain, with a scoring checklist.

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What a digital marketing agency costs in the UAE (2026 price guide, AED)Pricing & packages
10 min read

What a digital marketing agency costs in the UAE (2026 price guide, AED)

Typical 2026 prices in AED for social media management, ads management, SEO, photography and websites in the UAE, how agencies charge, and how to budget.

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How to choose a digital marketing agency in Dubai (2026 guide)Choosing an agency
11 min read

How to choose a digital marketing agency in Dubai (2026 guide)

A practical, UAE-specific guide to choosing a digital marketing agency in Dubai - what to check, what to ask, what it costs and the red flags to avoid.

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Digital marketing agency vs freelancer in Dubai - which is right for your businessChoosing an agency
10 min read

Digital marketing agency vs freelancer in Dubai - which is right for your business

Freelancer or agency for your UAE business? Costs, risks, licensing, quality and continuity compared, with a decision guide by business type and budget.

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Digital marketing careers in the UAE - roles, skills and how to get hiredCareers
9 min read

Digital marketing careers in the UAE - roles, skills and how to get hired

Digital marketing jobs in Dubai, Sharjah and Abu Dhabi explained - the roles, the skills employers test for, typical salary ranges and how to land a vacancy.

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The best free digital marketing courses (and which certificates matter in the UAE)Careers
8 min read

The best free digital marketing courses (and which certificates matter in the UAE)

Free digital marketing courses worth your time - Google, Meta, HubSpot, TikTok and more - plus the certificates UAE employers notice and a 90-day study plan.

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How to start digital marketing from home in the UAE (permits, first clients, tools)Careers
9 min read

How to start digital marketing from home in the UAE (permits, first clients, tools)

Can digital marketing be done from home in the UAE? Yes - how freelancers in Dubai and Sharjah get permitted, find first clients, price work and set up tools.

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Also writing on this blog

Dr. AmjadCo-founder, General PractitionerCo-founder of Silk Road and a practising general practitioner. Brings the clinic and healthcare-client perspective to our work, and writes about local search, Google Business Profile and measuring results.View profile
Eng. NawarCo-founder, Architecture EngineerCo-founder of Silk Road and an architecture engineer. Leads the visual side of the studio - design, content and campaign creative - and writes about social media, content and paid campaigns.View profile
Mohamed Alkaabi, CEO and owner | Silk Road